做了一个小工具，帮你抓取全球热点内容

回顾 2025 年，我的心态发生着持续变化。去年年底偶然刷到李一舟的视频，我开始思考，机会到底是怎样形成的？他说「一人公司的时代已经到来」，我感受到，时代正在发生巨变，在这个快速变革的时代里，我和很多人一样，正在寻求新的路径。

25 年 7 月，机缘巧合我开始用 AI 辅助学习编写代码，到了 12 月，随着 AI 技术持续发展，我也能独立完成一个完整的 Web3 智能合约开发。这些转变，让我感到震撼也感叹时代变迁，同时也深深地意识到，在这个瞬息万变的世界里，自己所掌握的技能如果不与时代同步，也会迅速过时。

所以今天，我想把我为创作者开发的信息爬取工具 ViralLab 开源的原因和你分享。

从焦虑到行动：做一个小工具的故事

过去的几个月，我被 AI 深深震撼着，内心更是经历了很多迷茫和焦虑。AI 时代下，每天都有海量的信息，怎样从海量的信息中筛选出真正有价值的内容，且在激烈的竞争中找到适合自己的切入点，成了我不得不面对的课题。所以，我决定：不再困在焦虑中，通过行动找到方向。

钟爱阅读的我，年底读了 Jonah Berger 的《Contagious》后，我发现：传播的本质是能够通过故事连接人与人之间的情感、并为他人创造价值。我想，如果「一人公司的时代」已然到来，开发一个能够帮助创作者抓取热点内容的工具——ViralLab，既能帮助自己完成一人公司的转变，用它实时抓取全球的热门动态，分析热门内容的传播潜力，又能给出与创作者领域相关的创作方向，是一件一举多得的好事。

那对我来说 ViralLab 的核心功能是什么？它帮我做什么事？我需要它能够分析内容的传播潜力，基于 Berger 的 STEPPS 框架评分，帮我快速找出最具传播力的内容。它的能让我捕捉热点，又让我理解为什么这些内容能够引起共鸣，一句话，就是要让我在内容创作上少走弯路。

从工具到能力：用 ViralLab 看见未来的趋势

最开始，做这个工具我并不抱有过高的期望，只是想帮助自己筛选信息，想看看什么内容是用户关注的。没想到，框架搭建完毕后，我发现这个工具的能力有点超出了我的预期。它汇聚多个平台最热门的信息，筛选关注度最高的内容让我更加高效地知道当下的动态，确实带来许多小确幸，主要是让我抓住趋势的同时，能够更精准地为自己的创作选题提供灵感。

我发现，我可能做的不仅仅是个工具，我有可能帮助到和我一样想通过一人公司形成闭环的创作者提升创作效率和产出品质。特别是在当前信息过载、极度内卷的时代，能够快速捕捉到全球热点，利用科学的传播框架进行分析，已经是每个内容创作者都需要的能力。

为自媒体创作者提供的工作流工具

于我来说，自媒体创作者面临着两个主要挑战：一是信息过载，二是如何在有限的时间和精力内制作出有价值的内容。我想，我开发的 ViralLab 大概为解决这两个问题而生吧。有点兴奋，今早上线后，我用它知道了阿里千问大模型负责人林俊旸离职的消息，还看到 Steam 上门安装 1000 元/次 的趣事，以此为选题结合自己的领域，会圈入一批用户吧，ViralLab 根据 Berger 的 STEPPS 框架快速评估以上内容的传播潜力，帮助我决定哪些话题值得深入创作。

ViralLab 的核心功能

  • 实时抓取全球热点： 支持中英文内容抓取，聚合国内外平台（如微博、知乎、B站、抖音、Reddit、GitHub 等）的热门话题，帮我 stay relevant 不错过任何值得制造爆款内容的机会。
  • 内容传播评分： 我用 Berger 的 STEPPS 框架，为热点内容打分，帮我快速识别最具传播潜力的内容。
  • 视频转文字： 提供 YouTube、B站等平台的视频逐字稿，方便创作者将视频内容转化为文字梳理自己的爆文创作大纲。
  • 一站式内容创作工具： 集成了新闻、视频、文字转化、创作建议等功能，简化创作过程，提高工作效率。

给自己和小伙伴的启示

开发 ViralLab 不仅让我能够更高效地抓取热点内容，我还希望通过这个工具，认识一些内容创作者或者转型中的朋友们，一起优化的创作方向，提高创作品质。在这个变动不居、信息迅速更迭的时代里，捕捉热点，提供有价值的内容，将会是每个创作者获得成功的关键。

不过回归原点，一切产品皆出于对人性的深刻理解，对传播规律的科学分析。向拿到结果的人学习，读万卷书，行万里路，我之前提到，Jonah Berger 的 STEPPS 框架为我提供了一个结构化的方式来理解传播的底层逻辑。我逐步明白内容创作，不能盲目追热点，需要一套科学方法做筛选和分析。这是我最近思考得出的一些小心得，希望在接下来的日子里，通过 ViralLab 认识一些朋友 — 做出有传播价值的内容，在这个人人自媒体的时代获得更多关注。

结语：从这里开始

我们这一代人，经历过父母年轻时，国家由公转私，如今，传统行业颠覆，人人自媒体，如果你在做内容创作，遇到类似的困惑与焦虑，试试看 ViralLab，可能会对你有所帮助，也请及时吐槽你的不满意。我想用它打开 vibe coding 的门，冲破旧思维框架，把握热点，迭代出具有传播力的内容，你好，我是安娜，交个朋友！

目前，这个工具是开源的状态，支持中英文版本，中文区与英文区内容不重叠，帮助我快速抓取全球热点，好用，我部署在 render，不过可以本地跑，接大模型 API 可以提升效率。核心功能是用 Berger 的 STEPPS 框架快速筛选具有传播潜力的内容，屏蔽信息的无效信息，为高效创作提供帮助。

如果你恰巧对 ViralLab 感兴趣，欢迎试用并提供反馈，我会持续优化，让我们一起实现内容创作的突破。

试用 ViralLab

A Small Tool I Built to Track Global Trends

Looking back on 2025, my mindset kept shifting. Late last year, I stumbled across a video by Li Yizhou, and it got me thinking: how do opportunities really form? He said, “The era of the one-person company has arrived,” and I felt it deeply. Change is happening fast, and like many people, I was trying to figure out where I fit in.

In July, I started learning to code with AI assistance. By December, I found myself able to independently develop a full Web3 smart contract. The pace of change was staggering. It made me both excited and reflective: in this rapidly evolving world, skills that aren’t aligned with the times risk becoming obsolete almost immediately.

That’s why I want to share the reason I built and open-sourced ViralLab, a small tool for creators like myself.

From Anxiety to Action: Building a Tool

The past few months have been full of uncertainty. The amount of information online is overwhelming. How do you find what’s truly valuable? How do you carve out a path in such a crowded space? I realized that sitting around and worrying wouldn’t help — I needed to act.

As an avid reader, I came across Jonah Berger’s Contagious at the end of the year. It clicked: virality isn’t random — it’s about connecting people through stories and providing real value. That insight sparked an idea. If the era of one-person companies is here, then why not build a tool that helps creators track trends, understand why certain content spreads, and identify directions relevant to their own work? That’s how ViralLab came to life.

For me, the core purpose is simple: ViralLab helps me analyze content through Berger’s STEPPS framework, quickly identifying the pieces most likely to resonate and spread. It’s not just about catching trends — it’s about understanding why they work so I can make smarter creative decisions.

From a Tool to a Lens on the Future

At first, I didn’t expect much. I just wanted a way to filter information and see what people were really paying attention to. But once the framework was in place, I realized the tool could do more than I anticipated. It aggregates trending content across multiple platforms, giving me a clear view of what’s happening in real time. The little wins, like spotting a trending story on Steam or news about a prominent AI researcher leaving a company, now become inspiration for my own content.

I realized I wasn’t just building a tool for myself — I might be helping other creators who are trying to make a one-person company work. In an era of information overload and intense competition, the ability to quickly identify global trends and analyze them systematically is becoming essential.

A Workflow Tool for Creators

Creators face two big challenges: information overload and limited time to produce meaningful content. ViralLab is designed to address both. This morning, for example, I spotted news about an AI project lead leaving Alibaba and a quirky story on Steam about paid home installations. Using the STEPPS framework, I can quickly evaluate which stories are worth exploring and craft content that resonates.

Core Features of ViralLab:

  • Real-Time Global Trend Tracking: Aggregate trending topics from platforms like Weibo, Zhihu, Bilibili, Douyin, Reddit, GitHub, and more — all in one place, in both Chinese and English.
  • Content Virality Scoring: Using Berger’s STEPPS framework, ViralLab scores content for shareability and resonance, helping creators identify high-potential topics.
  • Video-to-Text: Convert YouTube and Bilibili videos into full transcripts for easier analysis, writing, or repurposing.
  • One-Stop Workflow: Integrates news, video, transcription, and content suggestions — simplifying the creative process and boosting efficiency.

Insights for Me and Fellow Creators

ViralLab isn’t just a tool for spotting trends; it’s a way to connect with other creators and people transitioning into new paths. In a world where information changes fast, capturing trends and producing content with real value is key to success.

At the core of this tool is an understanding of people and the science of virality. As I’ve learned, Berger’s STEPPS framework provides a structured way to see why content spreads, which lets me filter, analyze, and approach content strategically — rather than chasing random trends. My goal is to help creators produce work that actually connects with audiences.

Looking Ahead

Our generation has grown up watching industries shift rapidly, and now content creation is open to everyone. If you’re making content and feeling overwhelmed or unsure where to start, ViralLab might help. It’s open-source and supports both Chinese and English content, giving creators a global view without getting lost in noise.

It’s more than a tool — it’s a mindset. A way to identify meaningful trends, iterate on ideas, and create content that resonates. I hope to keep improving it, and I’d love to hear feedback from anyone using it.

This is me stepping further into the world of one-person companies and public building — learning, sharing, and creating along the way.

I’m Anna, aka @Funghi88. If you’re interested in exploring content creation together, let’s connect.

Try ViralLab